Production Art
I’ve always enjoyed crafting layouts, even as a child. Now as a dedicated production artist, I can match any style using Adobe InDesign, Photoshop, and Illustrator to craft content for print and web publications. Plus, I am no stranger to content management systems such as WordPress and Drupal.
Production Art is where the message meets practicality. It’s located at the corner of Design and Logistics. Packaging of content for the target audience can be just as important as the content itself. Build it right, and they will come.
Design
A strong design starts with knowing your audience. A simple website can be as effective as a complex piece of art, if that’s what your target audience is expecting. It’s all about boiling down to the essence of the message, and then building a theme around it. The right design elements help carry your intended message to receptive minds, and perhaps open new minds along the way.
Content Management
Content can build up fast, and that content must be properly organized and accessible. A strong management system is required, but even more important is the person managing that system. I have worked with common systems such as WordPress and Drupal, as well as my own common-sense organization skills. If a reliable system is in place, no amount of content is too daunting.
About Me
I am a meticulous, self-motivated production artist and graphic designer with many years experience in print and web environments. As a Senior Production Artist with Ansira, I prepare POP displays and other advertising materials for national-brand retail clients. I have experience managing content across hundreds of web and print publications, often working directly with clients. Whether as a part of a team or acting independently, I am comfortable preparing documents for print, ebooks for digital distribution, html for web, and I do so with accuracy, efficiency, and just the right amount of creativity.